“Apple's AI Strategy: Taking Google by Team”
Apple, the tech giant popular for creating industry-transformative devices, seems to be secretly formulating a strategy to strengthen its artificial intelligence (AI) capabilities. The company so far has been successful in luring up to 36 specialists from Google since they brought on board John Giannandrea in 2018 as its AI chief.
The specifics of Apple's AI projects are shrouded in secrecy, much as their innovative product development process usually is. However, with a huge AI team in California, Seattle, and a significant satellite outpost in Zurich, the company appears to be strategically positioned for substantial AI development.
The Zurich branch, also known as the “Vision Lab,” came into existence after Apple's acquisition of two AI startups, FaceShift and Fashwell. This team is believed to be central in Apple's research on the underlying technology powering AI products like OpenAI's ChatGPT chatbot, demonstrating a focus on text and visual integrated AI models.
Interestingly, Apple's approach of integrating AI in their mobile devices could potentially revolutionize mobile technology. Instead of the conventional cloud services, AI implementations would run directly on the phones' hardware and software. This strategic move is bound to set new industry standards, propelling Apple to the forefront of AI technology innovation.
So what could be next on Apple's mysterious AI agenda? Make your predictions in the comments below.
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